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Gamification

Gamification is about taking something that is not a game and applying game mechanics to increase user engagement, happiness and loyalty!

Gamification

Gamification takes elements from game-design and the general principles and theories which drive gameplay and applies them to other contexts.

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Gamification is ordinarily applied to solve problems, these range from issues of engagement in the workplace through to voter apathy. Here’s a list of just some of the problems gamification can help solve:

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  • Learner engagement in workplace training

  • Sales staff performance

  • Your ability to complete chores and mundane tasks

  • Performance at the gym

  • Organisational productivity

  • Your ability to enter ‘flow’

  • Knowledge retention

  • Crowdsourcing

  • Recruitment issues

  • Customer retention

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Gamification will always look slightly different in each context. 

If you think you would like to know more about gamification get in touch

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